- Instructor, Business
- School of Business
- VIC 100F
- (914) 420-3854
BA, Michigan State University, East Lansing, MI
MSOL, Mercy College, Dobbs Ferry, NY
Teaching curriculum includes Micro and Macro Economics, Strategic Marketing, and Business Ethics.
Previous to teaching, Mark was the Chief Marketing Officer for multi-billion dollar consumer companies. He has extensive expertise in traditional and digital marketing for retail, hospitality and packaged goods companies. Brand leadership includes Arby's, Burger King, Denny's, Dr Pepper/7UP, got milk? and KFC.
Published author in Advertising Age, Media Post, and Nation’s Restaurant News, and has been a guest speaker for The Economist, Forbes, The 4A’s (Advertising Association of America), and the National Restaurant Association.
Multiple national Effies for Marketing effectiveness.
Publicis Top Global Media-most effective Super Bowl ad for Denny's Restaurants.